Patria’s brand-leveraging approach ignites marketing and retail partner campaigns via a proprietary trigger based offer delivery system that drives value by leveraging the move market behavioral purchasing patterns.
Below is a series of Use Case Studies that detail how the Patria programs drive value across industries and verticals.
| Customer Targeting, Incentives, Testing & Fulfillment Patria’s MoveModeler™ provides moving consumers with a set of relevant, time-appropriate offers from prominent retailers and manufacturers to drive retention and new account activation. Using a multi-channel approach the Patria program drives our client's consumers to local branches to get information about and sign up for your banks' retail products and offers. Leveraging the power of the Patria MoveModeler™ for a branded ICBA member bank results in a significant revenue lift via an increase in member brand loyalty, product activation, account acquisition and retention. |
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Banner Ad Trigger Marketing Campaign
Home Depot’s banner ad campaign was producing minimal results. Patria drove ad performance among target customers by creating a network of over 400 real estate websites and negotiating a branded ‘thank you’ page placement program. This campaign resulted in the greatest traffic and sales of any Home Depot online campaign. |










